In this practical webinar, you will learn how to leverage social media marketing and mobile marketing to grow your business. Among other things, you will learn how to:
- Build your own powerful social brand for thought-leadership
- Leverage the right social media channels for your organization
- Gain visibility and traction with a mobile customer
- Take advantage of Mobile App marketing opportunities
Upon course completion, you will be able to:
- Describe how to align your assets and customer expectations to mobile through social media
- Develop a strong social media marketing plan to leverage multiple opportunities for customer engagement
- Utilize in-app opportunities through social media platforms, such as:
- Describe how to drive social engagement and lead generation
- Reference a successful case study of mobile-social integration from a known brand
- Identify the steps to take to serve your customers on their mobile devices
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